Cinquerosso Arte takes center stage once again at one of the most important events in the hospitality industry, with a memorable installation inspired by the fair’s theme: “Awake to a New Era.”
For the third consecutive year, Cinquerosso Arte’s artworks will have a place of honour at InOut Expo. Italy’s leading B2B event for the hospitality industry, to be held in Rimini from 8 to 10 October. Once again, Cinquerosso Arte has curated the art installation at the East pools of the Rimini Expo Centre. Presenting a creative concept that perfectly aligns with this year’s theme: “Awake to a New Era.”
A collaboration that reaffirms the strong connection between Cinquerosso Arte—a platform for emerging artists dedicated to interior design—and the world of hospitality.
In this installation, the artworks of six emerging Cinquerosso Arte artists—Silvia Bardani, Riccardo Basaglia, Anita Bortolotti, Carolaelupo, Chiara Sgarzi, and Sonia Strukul—float in mid-air and reflect in the water of the pools, shifting in position, shape, and color before the viewer’s eyes. These are, in essence, artistic tapestries that transform from moment to moment.
The result is an unexpected yet engaging and harmonious experience, perfectly in tune with the positive spirit of this edition of InOut, which embraces change and uncertainty as opportunities for renewal.
After all, we are truly entering a new era—one that also reshapes the worlds of tourism and hospitality. To get the best out of change, we need a rebirth, an awakening, symbolically represented by the colours and floral themes that recur in the works on display. We can sketch out paths, explore the dreamlike, open our eyes to new worlds, but we need energy, and art is precisely positive energy, movement.
The connection between art and hospitality is shifting,” explains Francesca Fazioli, founder and art director of Cinquerosso Arte. “When we launched our gallery dedicated to hospitality projects three years ago, this conversation was still in its infancy. Today, however, it has become increasingly central. In the hospitality of the future, architecture and art must work together to create positive, transformative experiences, evoking emotions and awakening energy. That is precisely the purpose of ourinstallation. We are truly honored to be showcased once again at such a prestigious event as InOut, and I warmly thank IEG for continuing to place their trust in us.”
Embracing the future with confidence means looking in all directions—up, down, and into unexpected spaces—as this installation invites us to do.
