Francesca Fazioli, founder and creative director of Cinquerosso Arte, reflects on the achievements of the gallery’s first four years, the paths taken, and future perspectives.
Francesca, on May 5 Cinquerosso Arte turned 4. Looking back to that same day four years ago, what’s the first thought that comes to mind?
My first thought is undoubtedly a great sense of pride in the journey we have undertaken and in what we have become today. Alongside that, there is deep gratitude toward the artists who chose to trust us, the clients and professionals who have supported us over the years. When we launched Cinquerosso Arte, we had a dual purpose: on one hand, to give visibility and market access to emerging artists, and on the other, to make art more accessible to a wider audience. It was an ambitious challenge, but today we can say we’ve taken significant steps in that direction, even beyond our expectations.
We started out as an online platform, and we have become increasingly established ‘offline’ as well. Important collaborations have emerged, and we have grown not only from a purely commercial dimension: we have broadened our horizons, ventured into undertakings we hadn’t foreseen at the outset, and which are taking us far.
What has been the key factor that made all of this possible?
I believe it comes down to our approach and mindset. Not only what we offer, but how we work. I believe it comes down to our approach and mindset. Not only what we offer, but how we work. Cinquerosso Arte was born from Cinquerosso Studio, a communication agency with over twenty years of experience, always focused on bringing a strategic vision to clients. We have never been simple service providers; we’ve always enriched projects with ideas that went beyond the boundaries of a single brief.
This attitude has deeply shaped the way we operate in the art world as well.
We are not just a gallery selling artworks: we work as consultants. We guide clients — whether architects, interior designers, companies, hotels, or private collectors, through a fully developed process. Operating across multiple levels, always with a strategic vision. Art is never treated as an isolated element; it becomes part of a narrative, engaging in dialogue with the space and its architectural context, and especially in hospitality projects — contributing to the identity of the place itself. I believe this ability to create connections, and to add depth and value to projects, is our real key strength.
What have been the most significant milestones over the years?
Over the past four years, we have built a rich and multifaceted journey. One of the most significant directions has undoubtedly been our work within the hospitality sector, where we collaborate closely with architects and interior designers to seamlessly integrate art into their concepts.
We have had the opportunity to contribute to important projects including: U-Visionary in Venice, MODE in Rimini, Je Rome in Rome, the Hilton restaurant, and the Rocco Forte apartment on Via Manzoni in Milan. All of which allowed us to fully express our ability to support architects throughout every stage of the creative process. Alongside these collaborations, we have participated in industry fairs and events and created installations such as those presented at InOut, one of the leading international hospitality exhibitions. Representing key moments for visibility, exchange, and dialogue.
Another meaningful experience has been Lo Shoppino in Bologna, our temporary shop conceived to bring people even closer to art. The space was designed not only to showcase and sell artworks, but also to offer objects and accessories inspired by the artworks themselves. Creating a more accessible and immediate connection between art and everyday life.
Finally, a major milestone has been the opening of our new headquarters at Via Farini 9. We are currently in the process of relocating. With the ambition of transforming Via Farini 9 into a true meeting point for art, architecture, design, and high-end craftsmanship. A space designed to foster relationships, spark ideas, and encourage new collaborations among different creative professionals.
Our goal is to further strengthen our ability to operate across multiple dimensions and disciplines, because we believe art is not simply something to be admired in one’s spare time. We believe in the power of art as a language, as a tool for communication, as a source of wellbeing, and potentially also as an economic driver. Most importantly, we aim to continue cultivating increasingly close collaborations with architects and interior designers.
What can we expect from the future of Cinquerosso Arte?
We started by dreaming big, and we continue to do so. Our vision is becoming increasingly international, and our goal is to bring our model abroad while maintaining the same attention to quality, relationships, and tailored project development that defines us.
We have already taken the first steps in this direction in the United States through a partnership with Spaces by T, which operates as our reseller. This represents an important milestone, allowing us to explore new markets and introduce the work of our artists to a wider audience.
Our objective is to continue growing while staying true to our mission: strengthening the dialogue between art and architecture and creating increasingly solid connections between professionals, companies, and creatives, potentially on an international scale.
Looking ahead, we want to maintain an ambitious approach, continue improving, and bring an ever-growing number of projects to life.
Read the article on Cinquerosso Arte’s new home, Palazzo Guidotti!
